As many of you know, Kit and I sell our books at craft shows and Christmas markets. It’s fun and we meet many interesting people. Readers frequently return and tell us that they “love” our wholesome stories. Not infrequently, young people seek our advice. We also learn things. For example, I had heard about the explosion of a ballistic missile in Arkansas in 1980. At a market, I met one of the men working on the missile when it exploded. A ruptured skin caused the fuel to ignite.
Kit first engages shoppers. Then my job is to chat and tell about the novels. On a slow day, my description led to a man picking one to buy. Then Kit took over. While entering the sale on Square, she explained that he could get a reduced price by buying three. After the man agreed, she offered him our nicely ribboned set of five for an even a better price per book. He took the offer. Then she found winsome words to sell him one more novel, our newest.
I’ve learned all I know about selling from Kit. Her parents were salespeople plus she has natural talent. She’s always likeable and charming. And with our stories, she’s honestly doing readers a service. Kit says, “Even when vending our novels our teamwork is clearly visible. Maybe teamwork demonstrated is what actually sells them.”
Drew